Privacy Policy
Last updated: March 2026
About Sam
Sam is an AI-powered parenting support tool built by Serene Parenting. Sam is designed to offer general parenting guidance and emotional support. Sam is not a licensed therapist, psychologist, doctor, or mental health professional. Sam's responses do not constitute professional medical, psychological, or legal advice.
Not a substitute for professional help
The guidance provided by Sam is for informational and supportive purposes only. If you or your child are experiencing a mental health crisis, abuse, or any situation requiring immediate attention, please contact a qualified professional or emergency services. In an emergency, call 911.
What data we collect
We collect your email address, your name, information about your children (name, age, notes you provide), and the content of your conversations with Sam. This data is stored securely and used only to provide and improve the service.
How we use your data
Your conversation history is used to provide continuity between sessions so Sam can remember context. We do not sell your data to third parties. We do not use your conversations for advertising. Conversation data may be reviewed by our team to improve safety and quality of the service.
Data security
Your data is stored using Supabase, which provides industry-standard encryption at rest and in transit. We take reasonable technical measures to protect your information.
Your rights
You can request deletion of your account and all associated data at any time by contacting us. You can also update or correct your information from within the app.
Limitation of liability
Serene Parenting and its creators are not liable for any outcomes resulting from following guidance provided by Sam. By using this service you acknowledge that Sam is an AI tool and not a replacement for professional advice. Use of this service is at your own discretion.
Contact
For any privacy concerns or data requests, please contact us at the email address associated with your account.